Brand Story
Dove has redefined the beauty industry since its founding, championing an inclusive and empowering approach to skincare and personal care. With its commitment to gentle, nourishing formulas, Dove introduced the world to the iconic Dove Beauty Bar in 1957, setting the foundation for its philosophy of care and authenticity. Beyond products, Dove has become a cultural force, leading the charge in the real beauty movement by celebrating diversity and rejecting unrealistic beauty standards.
Dove’s mission extends globally, with campaigns that challenge stereotypes and inspire self-confidence. Every product is dermatologically tested and designed to meet the needs of all skin types, ensuring that everyone can feel comfortable in their own skin. Dove’s commitment to quality, care, and authenticity has made it a beloved choice for millions worldwide.